what's included

Brand Workshop:

Every Project begins with the Brand Workshop. This is a 1:1 in-depth interview and discussion to understand your vision and discover key insights about your business.

Primary Logo Designs:

Your logo is more than a symbol, it’s the face of your brand. Designs are created to encapsulate the unique essence of your brand to establish recognition and increases brand memorability. 

Mini Brand Strategy:

Before diving into design, we establish your brand’s why. In this mini strategy session, we’ll define your goals, audience, and develop how your brand looks and feels.

Color Palette:

Colors evoke emotion, they’re emotional triggers that shape how people feel about your brand. Your brand will have a curated selection of colors to communicate your brand's personality and visual language. 

Brand Graphics:

Visuals are key to brand recognition, customized assets add depth, energy, and character to your brand. Whether it’s for marketing, social media, or your website, these visuals will be your go to assets for consistent, eye catching content.

Revisions:

Collaboration and feedback is a key part of the process. 5 rounds of revision are included to ensure the designs are refined over time to achieve the best outcome. 

Brand Guidelines:

Your brand guidelines are the roadmap to maintaining a consistent and professional look across all platforms. This guide includes everything from logo usage to color speficifications, typography rules, and graphic placements. Creating consistency that protects brand integrity. 

Brand Typography:

A curated selection of fonts that align with your brand's personality and visual language. Adding a distinctive flair to all brand communications. These fonts will make sure your brand’s personality comes through in every word.

High Resolution Mockups:

Wondering how your logo and designs will look in real life? With professional mockups, you'll be able to visualize your brand in a variety of real-world scenarios and environments. 

Social Media Branding:

In the digital space, social media is where your brand gets seen, so it has to capture attention and it needs to communicate your brand's essence. You'll be equipped with custom social media elements, profile images, and highlight covers. Whether you’re posting stories or building your grid, your social presence will be cohesive, polished, and on-brand, ensuring you captivate your audience with every post.

Seal Design:

A complementary logo variation that adds a layer of depth to your brand.  Think of it as your logo’s sidekick, perfect for social media profiles, packaging, or anywhere you want to leave a branded mark. Adding a layer of distinction and prestige to your brand. 

Brand Pattern:

Custom brand patterns are the unsung heroes of visual consistency. Whether used for packaging, backgrounds, or promotional materials, a custom pattern designed just for your brand adds an extra layer of depth and attention to detail. It’s the little details like these that truly elevate your brand above the competition.

Choice of 5 Bonus Designs:

Box Label, Sticker, Signage, Packaging, Poster, Business Card, Stationary, Hang Tags, T-Shirt, Food Menu, Merch, Box, Bag, Banner, Billboard, ID Badge Card, Canvas, Postcard.

*Does not include physical printing*

portfolio

the results

An impactful brand identity that has the power to transform your business. The Full Scale Visual Identity Package offers a complete transformation and is a powerful step towards building a brand that not only stands out, but also stands the test of time. This package offers a holistic approach to brand development, ensuring every element works in harmony to create a compelling and memorable brand experience. 

Recognition & Memorability

A strong visual identity ensures customers remember your business at a glance. Your brand will communicate a strong and cohesive visual language that establishes the foundation to a memorable brand that is instantly recognizable.

adaptability

Your brand shouldn’t just look good in one place, it needs to flex across a variety of platforms such as websites, social media, and more. Your brand will be equipped with a flexible and adaptable design system that is created to evolve with your business as it grows. This ensures your branding remains relevant and effective over time.

Differentiation

Your brand will clearly communicate it's own unique vision and will stand out in your industry. Positioning your brand to communicate effectively with your audience.

connection

 A brand is more than just visuals; it’s how people connect with you emotionally and the associations they have with your brand. The brand elements are created to resonate on a deeper level, helping you form lasting connections with your audience. This isn’t just about branding, it’s about telling your story. 

Trust & Credibility

A professional brand builds trust instantly, communicating to your audience you mean business. Professional designs and strong brand communication will build confidence in your audience and create a solid connection with your brand. 

increased value

Strong branding doesn’t just make your business look good, it adds real, measurable value. A polished, cohesive brand identity positions you as a stand out force in your industry, allowing you to charge more and command respect from the get-go. Your brand will forge a deeper connectionto create an elevated brand experience.

∴ DUALITREE DESIGN ∴

San Diego | California

✉︎ Dualitree@iCloud.com 

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